This Web site, www.uptownsuites.com is owned and operated by Uptown Suites Extended-Stay Living. We are strongly committed to protecting the privacy of our Web site users. The intent of our privacy statement is to inform you, the user, how we collect, use, share and protect information obtain from and about you. It also tells you how you can access and update your information and make certain choices about how your information is used. By using Uptown Suites’ website or by otherwise giving us your information, you agree to the terms of this Policy. If you do not agree to this Policy, you must not use our websites or applications or give us any of your information.
If you have any privacy concerns, questions or suggestions, you can email us or call us toll-free at 1-866-540-2970.
How we collect your information
Uptown Suites’s website
We may collect information from you through our website, which could include any site that we own and control under our own domain or any site or web application that we may develop and run on a third party social network such as Facebook. This could also include any site or application that we specifically design for use on a cell phone or other mobile device, such as a mobile-enabled site (i.e., WAP site) or mobile application (e.g., iPad/iPhone app). This Policy will only apply if it is posted or linked to on the website or application which you are using.
Uptown Suites’s properties
We may collect information from you at one of our extended stay rooms or studio apartments. This may take the form of a printed registration card (such as sign up for our “e-club”) or other information collected during check-in
Booking with a representative
We may collect information from you if you book your stay with us over the phone with a representative. Our representatives may also collect information from you in connection with our e-club program or to respond to your question or comment or other follow-up request.
Email or telephonic correspondence
We may collect information from you if you correspond with us via email or by telephone. For example, if you send an email to our customer service department or use the Guest Concerns Line, we may obtain certain information about you (such as your contact email address) and use it to follow up.
Data collected from other sources
Occasionally, we may obtain information about you from other sources. For example, we may hire a third party data aggregator or vendor to provide us additional information about our existing customers (this is known as “data appending”), including information from your profile or postings on a third party social network. We may also receive information from third party co-sponsors who we may partner with occasionally to run special promotions or giveaways. We may also receive information about customers in the event we acquire other companies.
Information that we collect
Depending on how you interact with Uptown Suites (online, at our property, on the phone, etc.), we may collect from you various types of information, which are described in more detail below. In some instances (and unless we say otherwise below), we may combine one type of information with another type of information, and store them together in our records. In all cases, however, we strive to limit the amount of information we collect and store to that which is necessary to provide you the relevant services.
Personal contact information
This includes any information that would allow us to personally contact you, such as your name, home or mailing address, phone number (home, cell, etc.), or email address. In some cases, this could include information that you give us about someone else (for example, if you book a room for someone else). If you create an account with us, some of your personal contact information may be stored under your account profile. To review or edit this information, go to the relevant “My Account” section of our site or contact Customer Service.
This includes any information that you use to book and pay for a room, such as your credit card details (cardholder name, card number, expiration date, etc.), check or other forms of payment (if such are made available). This also includes the billing name and address associated with your form of payment. We only collect payment information for transactions (whether your transaction is made at a property, online, or by phone). If you create an account with us, your payment information (along with your purchase history and other related preferences) may be stored under your account profile. To review or edit this information, go to the relevant “My Account” section of our site or contact Customer Service.
Account login information
This refers to any information that is required for you to establish a unique account with us or for us to give you access to your specific account information. Examples include customer number, login ID, screen name, password, and/or security question and answer. Certain login information, such as your customer number, may be generated by us and then sent to you. We only collect (or create for you) unique login information for those activities that require an account. Your unique login information, especially your password, should always be kept confidential and should never be shared with anyone else. To change your account password, go to the relevant “My Account” section of our site or contact Customer Service.
Technical computer info
This includes any information about the computer system or other technological device that you may be using to access our website or application. We typically collect this information through the use of automated technologies such as cookies and web beacons. For more on cookies, see below. Examples of technical computer information that may be collected include your computer’s IP address, operating system type, and web browser type. If you access our website or application via a mobile device such as a smartphone, the collected information may also include your phone’s unique device ID, location, and other similar mobile device data. Technical computer information is not typically associated with your personal contact information.
Website usage information
This includes information about how you use and navigate our websites and applications, including which links you click on, which pages or content you view, and other similar information or statistics about your interactions with our websites or applications (e.g., date and time of visit, which site you came from, etc.). This information is captured using automated technologies such as cookies and web beacons, and may be collected regardless of the device you may be using (computer, smartphone, tablet, etc.). This information may also be collected using third party analytics services (such as Google Analytics) that collect data in aggregate (such as number of visits to a particular page or the amount of time spent on a site). We may also use these technologies, such as web beacons, to capture information about how users respond to certain email campaigns (e.g., time the email is opened, where users link to from that email, etc.). Website usage information may be associated with your personal contact information. For more on cookies, see below.
This includes information that you voluntarily share with us about your experience staying at our property or using website and application. Examples may include comments and suggestions, testimonials, or other feedback you send us about what you may have liked (or disliked) about your experience. We typically collect this information in the form of customer surveys, feedback forms, and email correspondence.
How we use your information
The following paragraphs describe the various purposes and features for which we might collect and use your information, and the different types of information that might be collected for each. Please note that not all of the uses listed below will be relevant to every customer.
We may collect and use your information to process your reservations, to inform you about the status of your reservations, and to follow up with you about your satisfaction with your stay with us. Depending on how you book a room (e.g., online, at a property, over the phone), this could involve the collection and use of certain personal contact information, payment information, account login information, and/or information related to your reservation (such as the location at which you stayed). This could also involve the ongoing storage of your payment information to allow for easier checkout on future purchases.
Please note that there are many independent e-commerce sites that facilitate booking rooms at Intown Suite’s properties, but that are not controlled or operated by Uptown Suites. Because these sites may have different privacy and security practices than we do, we recommend that you read their privacy policies before making any purchases on those sites.
We may use your information to maintain your accounts with us, including administering any customer loyalty or rewards programs associated with such accounts. This typically involves the use of the information that was originally collected to set up your account (e.g., personal contact information, payment information, account login information, demographic information, etc.).
We may collect and use your information to provide you customer service, including responses to your inquiries. This typically requires the collection and use of certain personal contact information (such as your name, email address) and information regarding the reason for your inquiry (e.g., reservation status, technical issue, general question, etc.). Customer service may be provided through various forms of communication, such as email correspondence and call center support.
We may collect and use your information to send you marketing communications, such as email communications, mobile messages (including text and/or push notifications), and postal mailings (e.g., brochures). These communications may inform you about new properties, events, special discounts and coupons, and other news and special offers. On occasion, these communications may also contain information or offers about third party products. We may also use customer feedback information that you voluntarily share with us about your experience staying at our property or using website and application, in our marketing and promotional efforts.
Sending you marketing communications mostly requires the collection and use of certain personal contact information and/or demographic information. In some instances (such as for mobile messages), this may involve the use of technical information or precise geo-location information obtained from your mobile device. This allows us to send you messages directly to your mobile device, including offers and coupons based on your location.
Website personalization and convenience
We may collect and use your information to personalize your experience and save you time when you visit our website and application. This is typically done through the use of automated technologies (such as cookies) that collect and remember certain account login information, technical information, and/or previous website usage information. For example, we might remember your login ID or username so you can quickly login the next time you visit our site or so you can easily retrieve the reservations you previously made. Based on this type of information, we might also show you specific Uptown Suites content or offers that are more relevant to your interests.
Third party online advertising
We may allow third party ad networks to collect and use your information to show you targeted ads (including Uptown Suites’ ads) on our sites or on other sites. Some of these ads may entice you to come back and revisit our site for new offers and promotions. This type of advertising typically involves an ad network collecting and tracking certain technical information (such as your IP address) and website usage information (such as your browsing history) on our sites and across many other sites on the Internet. This does not involve the collection, use, or sharing of your personal contact information, such as your name or email address. You can opt-out from this type of third party tracking at any time by going to: http://www.networkadvertising.org/managing/opt_out.asp.
Other general purposes (e.g., website security, internal research)
We may collect and use your information for other general business purposes, such as to maintain the day-to-day operation and security of our websites and applications and to conduct internal marketing and demographic studies. These activities mostly require the collection and use of certain personal information, demographic information, technical computer information, website usage information, and customer feedback.
You can learn more about cookies and how they work at www.allaboutcookies.org or www.youronlinechoices.eu. You can always disable cookies through your browser settings. Doing so, however, may disable certain features on our websites, such as online reservations.
To opt-out from third party cookies that are used for advertising purposes, you can do so on the NAI website at http://www.networkadvertising.org/managing/opt_out.asp.
How we share your information
We may share your information with the types of companies or in the situations described below. We do not rent or sell your information to third party companies for their own marketing use.
Third party vendors
These are outside vendors, agencies, or contractors we hire to help us run our business (e.g., fulfill reservations, operate our website, run promotions and marketing campaigns, operate our call center, etc.). The information shared with our vendors could include personal contact information, payment information, demographic information, or other types of information depending on the service being provided by the vendor. Our vendors are only allowed to use your information for the specific tasks we’ve hired them to do, and for no other purpose. They’re also required to keep your information confidential and secure.
Legal disclosures (when necessary)
This is when we may need to share your information for law enforcement or other legal purposes. This type of sharing may be necessary in connection with a lawsuit, claim or investigation, governmental inquiry, court order, enforcement of legal rights (e.g., contract terms, intellectual property rights, etc.), safety issue, or other similar legal or security matter. Sharing your information for these reasons is not a regular event, but could arise from time to time. We will strive to limit the types and amount of information we may need to share for legal purposes to that which is reasonably necessary.
Business transfers (e.g., sale or acquisition of company)
Maintain the accuracy of your information
All efforts will be made to maintain the accuracy of your information. If you become aware that your information has become inaccurate or would like to update your information, please let us know by contacting us via email or by calling us toll free at 1-866-540-2970.
Keeping your information secure
We are committed to securing the information you provide to us. We have deployed process and technology measures to provide reasonable assurance that your information is protected against misuse, loss and from unauthorized access, modification or disclosure. We take reasonable precautions to ensure that our staff does not disclose your information to anyone but you, so please bear with us as we verify your identity to provide room keys, messages or other information.
Other important policy information
This section provides additional information that is important for you to know about this Policy or our practices.
Your information may be transferred outside your home country
We do not collect information from children
We do not solicit or collect any type of information from a person known to be under the age of 13. If we discover that we have accidentally collected information from a child, we will remove that information from our records as soon as feasibly possible (or obtain the necessary parental permission to retain it).
We are not responsible for third party sites/features
This policy discloses the privacy practices for our Web site. However, our site contains links to other sites. Once you link to another site, you are subject to the privacy and security policies of the new site. We encourage you to read the privacy policies of all Web sites you visit, especially if you share any personal information.